The Launch Site Privacy Policy
Welcome to The Launch Site (“The Launch Site”, “we”, “us”, “our”).
We are committed to protecting your privacy and handling your personal information in accordance with the Australian Privacy Act 1988 (Cth) and the Australian Privacy Principles (“APPs”).
This Privacy Policy explains how we collect, use, disclose, store, and protect your personal information when you use our website, engage our services, or communicate with us.
By using our website or engaging our services, you acknowledge the practices described in this Privacy Policy.
1. About The Launch Site
The Launch Site is an Australian-owned and operated digital agency providing website and digital solutions exclusively for businesses in the building and construction industry.
Our services include:
• Website design and development tailored to builders, trades, and construction businesses
• Website templates and customisation for the construction sector
• Branding, logos, and digital assets for trade businesses
• Lead generation systems to help builders attract and convert new clients
• CRM and automation setup for managing enquiries and client communications
• Digital business support services for the building industry
Our operations include team members, contractors, and support staff located in both Australia and the Philippines.
If you have any questions about this Privacy Policy, please contact us:
• Email: hello@thelaunchsite.com.au
• Website: thelaunchsite.co
2. What Personal Information We Collect
2.1 Contact & Business Information
• Full name and business or company name
• Email address and phone number
• Australian Business Number (ABN) and business registration details
• Billing and payment details
• Business address and location
2.2 Project & Service Information
• Website content, photos, and business assets provided to us
• Social media account details and login credentials (where provided for service delivery)
• Marketing account information (e.g. Google Ads, Meta Business Manager)
• Details about your building or construction business, services, and target clients
• Communications between you and our team
2.3 Technical & Usage Information
• IP address and device information
• Browser and operating system details
• Website usage data and analytics
• Cookie and tracking data
Where reasonably necessary, we may also collect information about your business operations to provide our services effectively.
3. Sensitive Information
We do not generally seek to collect sensitive information.
If you provide sensitive information to us — such as identification documents, employee details, confidential business material, or other sensitive content — we will only use that information for the purpose for which it was provided or as otherwise permitted by law.
4. How We Collect Personal Information
We collect personal information when you:
• Submit forms, enquiries, or intake questionnaires through our website
• Contact us by email, phone, SMS, or social media
• Purchase or enquire about our services
• Subscribe to newsletters, updates, or marketing communications
• Engage us to build or manage your website or digital presence
• Connect third-party software, platforms, or accounts for service delivery
• Participate in surveys, promotions, or campaigns
• Interact with our website, advertisements, or automated systems
We may also collect information automatically through cookies, analytics tools, pixels, and tracking technologies when you visit our website.
5. Why We Collect Your Information
We collect, hold, use, and disclose personal information for the following purposes:
• Providing website design, development, and digital services
• Building and maintaining websites for your building or construction business
• Managing client projects, timelines, and communications
• Processing invoices and payments
• Delivering customer support and after-care services
• Improving our website, templates, and service offerings
• Managing internal business operations and workflows
• Conducting marketing, advertising, and lead generation activities
• Analysing website traffic, campaign performance, and user behaviour
• Sending you relevant updates, tips, or promotions for your business
• Protecting against fraud, misuse, or unauthorised activity
• Complying with legal and regulatory obligations under Australian law
6. Overseas Disclosure & International Team Members
Some personal information may be accessed, processed, or stored by team members, contractors, or service providers located outside Australia, including in the Philippines.
This may occur for purposes such as:
• Website development and technical build work
• Design, content creation, and updates
• Administrative and project support
• Customer service and communication
• Technical support and troubleshooting
• CRM and automation management
We take reasonable steps to ensure overseas team members and service providers handle personal information securely, confidentially, and in accordance with Australian Privacy Principle 8 (APP 8) and our cross-border disclosure obligations under the Australian Privacy Act 1988 (Cth).
By using our website or services, you acknowledge that your information may be disclosed to overseas recipients where reasonably necessary for service delivery.
7. Login Credentials & Account Access
Where you provide us with login credentials or access to third-party platforms, we will use that access only for the purpose of delivering the agreed services.
We do not store login credentials beyond what is necessary to complete the agreed services. We recommend that clients revoke or update access permissions upon project completion.
We also recommend clients use secure password-sharing methods, temporary passwords, delegated user access, and two-factor authentication wherever available.
8. Cookies, Analytics & Tracking Technologies
Our website uses cookies and similar technologies to:
• Improve website functionality and user experience
• Understand visitor behaviour and optimise our content
• Measure the performance of our marketing campaigns
• Personalise advertising shown to you across the web
• Store preferences and session information
We may use third-party tools and services including:
• Google Analytics
• Meta Business Tools & Pixel
• CRM and marketing automation platforms
• Website hosting and content delivery providers
• Google Ads and other advertising platforms
These third-party providers collect and process information under their own privacy policies. We encourage you to review those policies directly.
You can modify your browser settings to disable cookies at any time, although some features of our website may be affected.
9. Disclosure of Personal Information
We may disclose your personal information to:
• Our employees and contractors
• Overseas support staff and virtual assistants (see Section 6)
• Website hosting and infrastructure providers
• Software and technology partners used to deliver our services
• Payment processors and financial institutions
• Marketing, advertising, and lead generation providers
• Professional advisers including accountants and lawyers
• Regulatory authorities, courts, or government agencies where required by law
We do not sell your personal information to third parties for their own marketing or commercial purposes.
10. Data Security
We take reasonable steps to protect your personal information from misuse, interference, loss, unauthorised access, modification, or disclosure.
Our security measures include:
• Secure cloud-based systems and platforms
• Password-protected platforms with access controls
• Restricted staff access on a need-to-know basis
• Two-factor authentication where applicable
• Secure payment processing systems (we do not store full card details)
• Regular review of our security practices
While we take reasonable precautions, no online transmission or storage system can be guaranteed as completely secure. If you suspect a security incident involving your data, please contact us immediately.
In the event of a data breach that is likely to result in serious harm to individuals, we will notify affected individuals and the Office of the Australian Information Commissioner (OAIC) in accordance with the Notifiable Data Breaches (NDB) scheme under the Privacy Act 1988 (Cth).
11. Access & Correction
You have the right to request access to the personal information we hold about you, and to request corrections where that information is inaccurate, incomplete, or out of date.
To make an access or correction request, contact us using the details provided in this Policy.
We will respond within a reasonable timeframe and in accordance with the Australian Privacy Principles.
In some circumstances, we may be unable to provide access (for example, where it would unreasonably impact the privacy of others), and we will explain the reason for any refusal.
12. Marketing Communications
From time to time, we may send you marketing communications relating to our services, new website templates, industry tips for builders, promotions, or updates relevant to your business.
You may opt out of marketing communications at any time by:
• Clicking the unsubscribe link in marketing emails
• Replying STOP to SMS communications
• Contacting us directly at hello@thelaunchsite.com.au
Opting out of marketing communications will not affect our ability to send you service-related communications such as project updates, invoices, or account notifications.
13. Third-Party Websites & Platforms
Our website may contain links to external websites, platforms, or tools that may be relevant to the building and construction industry.
We are not responsible for the privacy practices, content, or security of any third-party websites.
We encourage you to review the privacy policy of any third-party site before providing your personal information.
14. Retention of Personal Information
We retain personal information only for as long as reasonably necessary to:
• Provide our services and fulfil our contractual obligations
• Comply with legal and regulatory obligations
• Resolve disputes and enforce agreements
• Maintain business records required for ongoing client support
When personal information is no longer required, we will take reasonable steps to securely destroy or de-identify it.
15. Children’s Privacy
Our services are intended for businesses and adults.
We do not knowingly collect personal information from individuals under 18 years of age. If you believe a minor has provided us with personal information, please contact us and we will take steps to remove it.
16. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our business practices, services, legal requirements, or operational processes.
Updates will be published on this page with a revised effective date.
We encourage you to review this Policy periodically. Continued use of our services after changes are published constitutes acknowledgement of the updated Privacy Policy.
17. Complaints & Privacy Concerns
If you believe we have breached the Australian Privacy Principles or have a concern about how we have handled your personal information, please contact us in the first instance so we can investigate and attempt to resolve the matter:
• Email: hello@thelaunchsite.com.au
• Website: thelaunchsite.co
We will respond to your complaint within a reasonable timeframe and work with you to reach a fair resolution.
If you are not satisfied with our response, you may lodge a complaint with the Office of the Australian Information Commissioner (OAIC):
• Website: www.oaic.gov.au
• Phone: 1300 363 992
18. Governing Law
This Privacy Policy is governed by the laws of New South Wales, Australia. Any disputes arising in connection with this Policy will be subject to the jurisdiction of the courts of New South Wales.
Last Updated: 19 May 2026
The Launch Site — Website Solutions for the Building Industry